Just Add Water
Take a name, the Goddess of water, add vision, a great designer or two, find an industrial furnace and pile of metal flakes, model the mix, sprinkle with fashion and technology and then bake until done. Keep at it for six years, invite guests to lunch, create unexpected entertainment and encourage conversation between kitchen designers and fashion designers. This is a roundabout, whimsical way of describing an event held last week by Brizo faucets during New York Fashion week, Where I was introduced to their products and company philosophy.
I never imagined that so much thought – and resolution of opposing ideas – could go into the making of home hardware. Fashion and function, sitting side by side, are at the core of the design of these faucets. I love that it defies the conventionally modernist way of doing design. I now have more respect for these control mechanisms for dispensing water and realize we need intelligent taps or advanced functional faucets. (Excuse my interchangeable use of “tap” and “faucet” ; this is an example of UK and UK English at its most confusing).
Brizo launched three new products: Venuto with clean, modern; Virage, a fluid, gentle twist that is also quirky and unexpected; Talo, inspired by organic shapes with hints of steam punk.
All are chock full of technological features as well. SmartTouch replaces grip handles, while Magnedock is a pull-down, handheld nozzle, kept in place by a magnet. Do we really need this new technology for taps? From an environmental perspective, it is crucial way of limiting water use.
There are witty touches too. Talo, which is inspired by bluebell shapes, has a vase for holding fresh herbs or flowers. Who would of thought of this to include behind your sink? There is also a bathroom collection in the same style where shelf brackets and a tilting wall mirror add surprise to their faucet collection.
Never before did I realize I needed a education in taps and faucets or enjoy it so much, along with the twenty other design bloggers from all over the USA who flew in to share the same experience. Brizo is a company that welds fashion into implements that control water. Sound ridiculous? Not anymore.





February 20th, 2010 at 3:19 am
Outstanding post, you sum up Brizo perfectly.
February 20th, 2010 at 2:12 pm
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February 21st, 2010 at 12:25 am
Ditto. What an incredibly forward thinking company. And to think they are actually quite large and owned by a larger company? It is all a about the people. I think the Brizo folks care as much about their design as we desigers care about ours.